Fact: 1

4 out of 5 consumers use search engines to find most of their information about local businesses.

Fact: 3

50% of all searches for local info from a mobile device resulted in a store visit within the next 24 hours.

Fact: 2

Over 92% of mobile searches and 66% of desktop searches are done through Google.

Fact: 4

34% of desktop, laptop and tablet searches also resulted in a store visit.

GMB Benefits

• Attract new customers by displaying useful information about your business when someone finds you on Search and Google Maps.
• It’s easy to continually update your GMB business listing with new photos, videos, coupons or current specials, hours of operation and so much more.
• Take advantage of a free website provided by Google. One you can create in just minutes and easily edit from your computer or phone.
• Turn photos and videos into sales by attracting new customers. Entice them with visual renderings of your products, favorites or new menu items showing what is special about your business. Plus, there is no limit to how many visuals you can add.
• Earn your customers’ trust by showing video or additional photos of inventory or the inside of your store.
• Collect customer Reviews through GMB’s review feature. Positive reviews have been proven to have a huge impact on the growth and success of local businesses.
• Show your customers that you care by using the 2-way conversation feature. When customers leave you a Review, you are now able to manage and respond to the reviews on your page. This is a tremendous plus an excellent way to build solid relationships with your current and potential customers.
• Learn about your customers’ views and actions so you can see what’s working and get insight into improving your business through your GMB listing.
• Also, learn more about your customers themselves – where are they coming from? How are they finding you? Discover how to target your marketing even better with the statistics Google provides.